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I specialize in equipping female founders with resources and support, turning passion into profit.
Our mission is to empower people with a goal or desire of starting their own business by fostering a supportive community and providing valuable resources to help guide and assist them in their startup journey.
Navigating The Complex Journey
Do you possess a brilliant idea, but find yourself questioning its potential in the market?
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Read Profit Pursuit
Are you someone who is passionate about your hobby or idea and dreams of turning it into a thriving business, but you're unsure if you're truly ready to take that leap? This invaluable book is specifically designed to provide entrepreneurs like you with a clear and practical roadmap for navigating the complex journey of starting a business.
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Profit Pursuit Testimonials
I found this book to be absolutely captivating. As someone deeply entrenched in the world of real estate as an agent, the insights it offers into laying the groundwork for your own business are invaluable. Whether you're just starting out on your journey to business ownership or a seasoned veteran looking for a fresh perspective, I wholeheartedly recommend diving into this book.
Eileen M. | Dallas Realtor
Profit Pursuit has been invaluable as I transition my hobby into a potential business venture. As someone prone to disorganization, the book has provided a structured approach, guiding me through vetting my business concept and establishing a solid foundation for its potential success. It's been instrumental in helping me navigate the complexities of entrepreneurship with clarity and purpose.
Adrienne A. | Master Gardner
Profit Pursuit isn’t just another book for entrepreneurs. It’s a guide. Whether you’re new to entrepreneurship or you’re a pro, this book has something for you. What I like most is that Profit Pursuit walks you step-by-step through the thought process, the implementation, and gives you techniques on how to sustain your business. Going into my 4th year in business this book has been extremely helpful with my growth initiatives coming in 2025.
Shaunte J. | Non-Profit Founder
WHY PROFIT PURSUIT
We provide valuable tools, resources, and a fostering community to guide and assist your startup journey.
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Meet Our Founder
Lusia Donovan
Lusia Donovan is the owner of BGH Holdings, a conglomerate of 5 subsidiaries including Aviate Inn and MIK & Co Ventures. She is also the Co-Founder of Hall’s on 5th and SG5 Enterprises. Lusia is a seasoned entrepreneur with a passion for empowering others to turn their business dreams into reality. With over 25 years of experience in the entrepreneurial world, she has successfully launched and managed multiple ventures across diverse industries.
Driven by a relentless pursuit of innovation and a deep understanding of market dynamics, Lusia has honed a unique skill set that blends strategic vision with hands-on execution. She believes that every aspiring entrepreneur deserves access to the knowledge, resources, and support necessary to thrive in today's competitive landscape.
Meet Our Network Partners
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Just a sneak peak of some of our network partners that you will engage inside of our T.R.E.I.© Startup Accelerator. You may find them hosting a workshop on topics within their realm of expertise or popping by every so often to join in on the fun.
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